Description

Position: Digital Media Strategist

Opening: 1

Location: Onsite 100% - Arlington, VA

Clearance: Active Secret

Are you ready to make a difference?

We are seeking a highly motivated and skilled Digital Media/Marketing Specialist to join our team. Our Digital Media Specialist will be responsible for developing and implementing effective digital media/marketing strategies for our client, the Defense Security Cooperation Agency (DSCA), to increase awareness of the organization's services.

The significance of the work:

As a member of the ODRG team, you will play an essential role in enhancing the Defense Security Cooperation Agency (DSCA) in providing strategic outreach and engagement planning services to the DSCA’s Front Office, Director’s Action Group, Strategic Outreach (FO/DAG/STO) program(s) by promoting communication strategies that facilitate understanding of the Security Cooperation mission and, in so doing, advance U.S. national security and foreign policy objectives. 

The Work Location: On-site 100% of the time for a collaborative office culture in Arlington, VA.

What You’ll Do:

You will be the voice of the brand on all social media platforms, and it is your responsibility to know the best ways to apply DSCA's brand strategy and personality to the content relevant to the broader U.S. Security Cooperation enterprise and international affairs community. The goal of this position is to manage the online presence of DSCA as well as to drive online traffic to DSCA's website and social media platforms. This will require you to design and implement digital campaigns, analyze data to optimize performance, identify new online opportunities, and develop new ways to maximize your marketing efforts online. 

What we are looking for:

In an ideal candidate, the person would be creative, possess excellent analytical skills, and be passionate about leveraging digital channels to reach and engage the audience that DSCA targets to achieve DSCA's goals. 

Responsibilities Include, but not limited to:

• Develop and implement comprehensive digital media/marketing strategies to achieve business objectives.
• Create engaging and informative content for websites, blog posts, online press releases, podcasts, social media, and email marketing campaigns. 
• Manage end-to-end digital projects; help coordinate audio/visual campaigns for DSCA.
• Help establish and manage DSCA’s web presence and design to boost awareness of the agency’s activities to the public and the broader security cooperation enterprise.
• Maintain a consistent and appropriate presence through select social media outlets.
• Aggregate and disseminate news stories to relevant to the broader U.S. Security Cooperation enterprise and international affairs community.
• Monitor the performance of DSCA’s digital media activities to ensure they align with the goals of the agency.
• Obtain authorization by a government member in STO or the agency’s Front Office prior to publication of any content.
• Monitor and analyze website and digital media/marketing performance using tools such as Google Analytics and social media analytics.
• Work with multiple teams across the organization to co-develop original and campaign-related content (graphic, video, and copy) that helps move DSCA's mission forward following overall strategy.
• Produce comprehensive monthly performance reports for deployed social media campaigns.

Requirements

•  Bachelor’s degree in digital media, marketing, and/or communications or a related discipline.
•  Two (2) years or more of documented experience working as a digital media and communications specialist at a news media, university, USG agency, public relations firm, or advertisement/marketing agency. 
• Demonstrated relationship-builder who is able to partner cross-functionally and work effectively with various levels of the organization.
• Proven work experience in providing creative, impactful, results-driven digital media, and communications solutions, graphics and video display, and web design.
• Proven knowledge with the application of visual communication principles; the development and application of quantitative benchmarks and statistical analytical tools; and the development and execution of social media platform campaigns usage. 
•  Proven work experience in writing for public audiences, preferably for digital mediums.
•  Proficiency in Microsoft Suite applications (Outlook, Word, Excel, SharePoint and PowerPoint) and a strong working knowledge of concepts and tools used in Adobe Creative Suite or a similar suite of graphic design tools. 

Security Clearance Requirements:

• This position requires you to have an active Secret Clearance. A government background investigation will be conducted on selected applicants to determine whether they qualify for access to classified information.

Compensation:

The pay range for this job is determined by various factors, including but not necessarily limited to location, responsibilities of the job, and alignment with market data. When determining a salary for this role, the following factors may be taken into consideration: contract-specific affordability, education, knowledge, skills, competencies and experience. The estimate displayed represents the salary range for this position and is just one component of ODRG's total compensation package for employees. It is not necessarily reflective of actual compensation that may be earned, nor a promise of any specific pay for any specific employee. The pay band for this position is $100 - 130k.

About Us

Organizational Development Resource Group (ODRG), LLC is a management consulting company that provides professional services to organizations within DoD, Federal, Commercial, and non - profit sectors. 

About the Team

ODRG professional consultants provide management consulting and administrative support services. We assist our customers with strategic direction, implementation, and evaluation efforts that optimize their workforce and ultimately enhance the effectiveness of the organization. Our consultants have designed and delivered value added solutions for government and private organizations that have resulted in organizational effectiveness; process efficiency, strengthen workforce, and cost savings. 

What you'll be part of - ODRG Culture 

We foster a winning culture of solution creators built on innovation, collaboration, flexibility, and work-life balance. Our success is measured by the level of impact we have on our clients, and we are prideful of the ability we have to solve difficult problems through collaboration with government agencies as well as other organizations, along with our ability to deliver the results they need. There is a great deal of passion in the people who make up our organization when it comes to the causes we support. 

As an affirmative action employer, we are committed to equal opportunity regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status, or any other protected class.

ODRG is committed to affording equal employment opportunities to individuals with disabilities, as defined by the Americans with Disabilities Act. Candidates for employment may inform their recruiter if they need a reasonable accommodation in all phases of the application and employment process. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.